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Blue-chip companies appeal to investors who seek quality companies with histories of growing profits and regular dividend payouts. These types of companies tend to be less risky in periods of economic uncertainty because of their dependable earnings. In a bear market, the stock prices of blue-chip companies tend to decline less than those of growth companies that do not pay dividends.rnrnInvestors are attracted to blue-chip stocks because they not only provide a store of wealth in anticipation of capital appreciation but also deliver regular dividend income.